Fur

Fur is in pursuit of every body’s happiest, most comfortable skin. Their self-care suite grows with you; helping you bounce back from flare-ups, get glowing, and future-proof your skin from the neck down.

I developed a verbal identity for Furming Oil, a body oil that’s both high-performance and sensorial. I developed a go-to-market copy strategy and messaging hierarchy that appeared across website, email, and organic and paid social.

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